You Need a Support Funnel to go with your Sales Funnel
@citadelgrad wrote: I've been working on this idea that we as business owners need a Support Funnel similar to a Sales Funnel because support is usually there to serve existing customers. We spend...
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You Need a Support Funnel to go with your Sales Funnel
@ian wrote: Increased efficiency is always a good marketing angle in customer service. Support funnel is just giving a better name to a well known process in customer service, but that's why I really...
View ArticleYou Need a Support Funnel to go with your Sales Funnel
@rachelandrew wrote: We're the opposite to that assumption, we've been insanely focused on support from day 1, and until very recently haven't considered our sales process at all! We have a website,...
View ArticleYou Need a Support Funnel to go with your Sales Funnel
@citadelgrad wrote: That's great! From what I can see you guys have put a ton of work into the support site fo Perch! Read full topic
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You Need a Support Funnel to go with your Sales Funnel
@syneryder wrote: Maybe this depends what stage your business is at - if you're getting 3500 emails a month, I can see you need to find ways to scale back the enquiries! But for a smaller / earlier...
View ArticleYou Need a Support Funnel to go with your Sales Funnel
@citadelgrad wrote: Thanks for support, Ian! I don't think my approach is appropriate for everyone. I think if you communicate that self service helps keep the cost of the service down and that they...
View ArticleYou Need a Support Funnel to go with your Sales Funnel
@citadelgrad wrote: Thanks for sharing these examples. I completely agree that a small company it might not be desirable. I do think based on our experience and a bit of research I've done that a...
View ArticleYou Need a Support Funnel to go with your Sales Funnel
@citadelgrad wrote: Thanks everyone for commenting! You've all given me much to think about and evaluate. Read full topic
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